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Executive Breakfast Rountable

Topic: Engage Your Mobile Customers with Social Media and Data-analytic Insights

 

Shoppers today seek out and buy experiences, not just products. Digital technology provides a toolkit for retailers to engage customers with new and enhanced experiences, while at the same time transforming store operations by allowing stores and store associates to operate more efficiently and with greater flexibility. According to Forrester on-line retailers deliver far better digital experiences than traditional retailers, and their revenue growth bears that out.

 

The Aruba Mobile Engagement Solution lets businesses address all aspects of guest's mobility experience in a venue – high speed Wi-Fi, browser-based advertising, and location-based mobile-app engagement – into one enterprise-grade solution that increases loyalty, satisfaction, and revenue opportunities.  With HPE Big Data Analytic solution, retails can further take advantage of advanced analytics to deliver differentiating customer experiences, enable digital transformation, optimize merchandising, and improve operations.

Anthony Wai

Regional Sales Engineering Director, APAC

Aruba, a Hewlett Packard Enterprise Company

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